S 1000 XR & M 1000 XR LAUNCH image

S 1000 XR & M 1000 XR LAUNCH

Monday, 8 April

Get ready to rev up your engines as BMW Motorrad announces the launch of not one, but two of BMW Motorrads highest-powered motorbikes set to redefine the thrill of riding. With an unwavering commitment to innovation and performance, BMW Motorrad is officially launching the new S 1000 XR and M 1000 XR. These exceptional machines promise to elevate the standards of motorcycle excellence. From cutting-edge technology to unparalleled design, these new models are poised to captivate riders and enthusiasts alike.

Riding enthusiasts and motorbike aficionados have eagerly anticipated the release of these two new additions to the BMW Motorrad lineup. With a legacy of engineering excellence and a passion for pushing boundaries, BMW Motorrad has consistently delivered motorcycles that embody the spirit of adventure and adrenaline. As anticipation builds and speculation runs rampant, riders around the globe have painstakingly waited to witness the next evolution in two-wheeled mastery from BMW Motorrad; and they’re finally here. Join Joe Duffy Motorrad on Monday 8 April and check out the future of high-powered biking.

The New S 1000 XR

the new S 1000 XR: an enhanced version of the successful long-distance sports bike and multiple test winner. Increased engine power, improved ergonomics, design refinements, and expanded standard features define the model's upgrades.

The BMW S 1000 XR is the ultimate symbiosis of long-distance capability and high-performance in a sportbike. Chase as many bends as you like – you alone decide when the ride ends. Improved in key areas, it now achieves a maximum output of 170 hp and offers you more comfort thanks to substantial adjustments. With the S 1000 XR, you can experience superior, sporty riding pleasure, even over longer distances. So what are you waiting for?


The New M 1000 XR

This is it: the lightest and most powerful production crossover bike in the world. Nothing less. An M bike through and through. Trimmed down for maximum performance – in this case, long-distance performance. That's why it's called the M XR. Or, as we like to call it: MaXimizeR. Because this bike maximises everything: your riding experience, your endurance and, whenever you want, your adrenaline. Alternatively, you can confidently relax while travelling great distances. After all, you know you can leave everyone behind on a whim.

You sense it immediately. The M XR bears that M DNA. It embodies everything that the most powerful letter in the world stands for: leadership, supremacy and playful, effortless dominance. The letter "M" promises top-notch machining with outstanding materials and equipment. Riding an M bike requires excellent riding skills. M combines the fascination of motorsport with a lifestyle in the fast lane. The third M model completes our four-cylinder range.

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