MINI UNVEILS NEW ROCKETMAN CONCEPT CAR AT GENEVA MOTOR SHOW

The study car, which was revealed to the public worldwide for the first time at the International Geneva Motor Show (3 – 13 March 2011), harks back to the classic Mini in terms of its exterior dimensions, while its technology points to the future of automotive design.

A 3+1-seater with 3 doors and a length of just over 3 metres (approx. 10 ft.), the MINI Rocketman Concept responds to the fundamental requirements of mobile lifestyles in the big cities of the future by pooling the brand’s core values in concentrated form. Ingenious functionality, smile-inducing agility, exceptional efficiency and irresistible design come together into an extraordinarily attractive and groundbreaking, yet typically MINI, subcompact car concept for the premium segment.